Jamie and Gary film in Southend (From Southend Standard)

Jamie Oliver and X Factor judge Gary Barlow film in Southend

4:33pm Tuesday 16th October 2012 in Echo News Exclusive By David Trayner

THE air turned blue in Southend as TV chef Jamie Oliver and celebrity farmer Jimmy Doherty dressed as Smurfs to take Gary Barlow on Adventure Island rollercoaster Rage this afternoon.

The X Factor judge and Take That frontman was the latest celebrity to film for the pair’s show, Jimmy’s Food Fight Club, which will air next month, before taking a ride at the seafront amusement park today.

Gary Barlow tweeted pictures of himself with Jamie and with a sausage in the cafe kitchen, saying: “Been in Jamie’s kitchen this morning!”

The three stars stepped off the rollercoaster covered in food but laughing after taking on bags of chips and milkshakes.

Hollywood actress Gwyneth Paltrow also tried Rage when she filmed for the show last month and camp comedian Alan Carr got his hands dirty in the kitchen a fortnight ago.